E-commerce & D2C delivery: Turn every shipment into a smarter delivery.
Adloggs brings orders from your store, app and marketplaces into one queue, picks the right delivery option for each one, your own riders or a connected 3PL partner, plans multi-stop routes, and keeps customers updated in your brand.
- Every sales channel, one queue
- Own fleet + 3PL allocation
- Branded tracking
At a glance
What does Adloggs do for e-commerce and D2C brands?
Adloggs is an AI-powered delivery platform for e-commerce and direct-to-consumer brands. It centralizes orders from websites, apps and marketplaces, allocates each one to your own fleet or the best connected 3PL partner, plans multi-stop routes, and gives customers live, white-labelled tracking.
- Built for
- D2C brands, online retailers and marketplace sellers that want control over their last-mile delivery.
- The delivery problem
- A portal per courier, no single tracking view, and a post-purchase experience your customer sees under someone else's brand.
- How Adloggs helps
- Channel-agnostic order intake, AI allocation across own fleet and 3PL partners, multi-stop route planning, live tracking with ETAs and white-labelled notifications.
- Works with
- Your e-commerce platform or OMS through integrations or the REST API and webhooks, and 3PL partners such as Delhivery, Shiprocket, Shadowfax and Borzo.
The challenge
Why the last mile slips out of your control
You own the product, the storefront and the customer. Then the order leaves the warehouse, and the experience is in someone else's hands.
A portal per carrier
Every 3PL partner has its own dashboard, rules and status codes, so your team works across many screens.
One carrier for every order
Sending everything to a single partner ignores who is actually best for this pin code, parcel and promise.
Tracking in someone else's brand
Customers get generic courier messages, and the post-purchase experience stops feeling like yours.
Delays you hear about last
Without one live view, late and failed deliveries arrive as support tickets instead of alerts.
Adloggs intelligence
How Adloggs runs e-commerce delivery
Keep the choice of carrier, gain one place to run them all, and give every customer the same branded experience.
Every channel in one queue
Centralize orders from your website, app and marketplaces. Adloggs integrates with e-commerce platforms and OMS, and a REST API with webhooks covers custom systems.
Read the API documentationAI allocation across fleets and partners
LoggiAI weighs partner performance, SLAs, rider availability, traffic and cost to pick your own fleet or the best 3PL partner for each order.
AI cluster-based 3PL allocationMulti-stop route planning
Own-fleet routes are planned and batched around rider capacity, geo-clusters and multi-stop trips.
How Routa plans routesBranded tracking and notifications
White-labelled tracking links and notifications keep the delivery experience in your brand, not scattered across courier apps.
Exceptions before tickets
Live statuses, ETAs and delay alerts across every partner, with ControlX flagging anomalies before customers call.
Root cause analysisPrepaid and cash on delivery
Prepaid and cash-on-delivery orders run in the same flow, and every status flows back to your systems by webhook.
How it works
How an online order moves through Adloggs
Six steps from checkout to doorstep. Adloggs makes the routine decisions, and your team can override any of them.
Live workflow
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Fulfilment
The order is packed at your warehouse, fulfilment centre or store, and becomes ready for pickup.
Packed
Order
Orders from your website, app and marketplaces arrive in one queue, prepaid or cash on delivery.
IntegrationsFulfilment
The order is packed at your warehouse, fulfilment centre or store, and becomes ready for pickup.
Allocation
LoggiAI chooses your own fleet or the best connected 3PL partner, weighing pin code, SLA, partner performance and cost.
LoggiAIRouting
Own-fleet orders are batched into multi-stop routes around rider capacity and geo-clusters.
RoutaLast mile
Your rider or partner delivers, and live status from every partner lands in the same dashboard.
Customer
The customer tracks the delivery on a branded link, gets proactive updates, and the final status flows back to your systems.
Zoya
AI in the loop
The right delivery option, chosen per order
Instead of a fixed carrier rule, Adloggs AI agents weigh each order on its own merits and keep watching it after it leaves.
Own fleet or which partner?
- Pin code
- Delivery SLA
- Partner performance
- Cost
Decision: Best fleet or 3PL for this order
LoggiAI · AI allocation engineHow should the route run?
- Drops
- Rider capacity
- Geo-clusters
- Traffic
Decision: Batched multi-stop route
Routa · Routing & planningWhich deliveries need attention?
- Delays
- Partner SLAs
- Anomalies
Decision: Flagged with a likely cause
ControlX · AI control tower
Adloggs AI agents on this workflow
- LoggiAI Allocates orders across 1PL, 2PL, 3PL and 4PL fleets in real time.
- Routa Batching, rider capacity, geo-clusters and multi-stop routes.
- ControlX Surfaces anomalies and predicts disruptions before SLAs break.
- Zoya Answers delivery questions on WhatsApp, 24/7.
- Vox Delivery update calls, escalations and IVR.
Fleet & partners
Keep your carriers. Run them from one place.
Adloggs connects to the partners you already use and adds your own riders to the same flow, across 1PL to 4PL models.
Own fleet
Your riders for dense zones and premium promises, with shifts, routes and scorecards in Adloggs.
3PL partners
Connected partners take the orders they are best placed to deliver, with status in the same dashboard.
Orchestrated network
Adloggs orchestrates several partners and fleets together and picks the right one for each order.
Customer experience
What your customer sees
One branded tracking experience, whichever fleet or partner carries the parcel.
Branded tracking link
Live status and ETA under your brand, for every carrier.
Proactive updates
Customers hear about delays before they open a ticket.
WhatsApp and voice
Zoya answers order questions on WhatsApp and Vox handles delivery calls.
Status back to you
Webhooks keep your store, OMS and support tools in sync.
- Order confirmed
- Packed
- Delivery partner assigned
- Out for delivery
- Arriving today
- Delivered
Business value
What changes for your e-commerce team
| Area | Without a delivery platform | With Adloggs |
|---|---|---|
| Carriers | A portal per partner | Own fleet and 3PL partners in one dashboard |
| Allocation | One carrier for every order | The best fleet or partner chosen per order |
| Tracking | Generic courier messages | White-labelled tracking and notifications |
| Exceptions | Found in support tickets | Live delay alerts and anomaly detection |
| Integration | Manual status updates | REST API and webhooks back to your systems |
Trust & control
Built to be trusted with your deliveries
The platform guarantees behind every order: who can see what, who is delivering, and who stays in control.
Your brand, not ours
Adloggs can be white-labelled, so dashboards, tracking links and notifications carry your brand.
Backed by: White-label
Open by design
A REST API and webhooks for orders, tracking and service availability. Adloggs also participates in the ONDC logistics ecosystem.
Backed by: REST API · Webhooks · ONDC
AI with a human override
AI handles the routine decisions. Manual controls and custom clusters stay available whenever your team wants to decide.
Backed by: Manual controls · Custom clusters
Access you can audit
Role-based access and audit-ready logs, so every team sees only what it should and every change can be traced.
Backed by: Role-based access · Audit logs
Riders you can vouch for
VerifyOS checks identity, liveness and documents, and scores rider compliance before and during work.
Backed by: VerifyOS
One city to many
The same platform runs a single outlet or a multi-city operation, without changing systems as you grow.
Backed by: Multi-city
FAQ
E-commerce & D2C delivery FAQs
Straight answers to the questions operations and business teams ask most.
What is last-mile delivery software for e-commerce?
Last-mile delivery software for e-commerce manages the final leg of an online order, from warehouse or store to the customer. It brings orders into one place, assigns each to a fleet or courier partner, plans routes and tracks every delivery.
Can Adloggs allocate orders across several 3PL partners?
Yes. LoggiAI weighs partner performance, delivery SLAs, rider availability, traffic and cost, then assigns each order to your own fleet or the best connected 3PL partner. Your team can override any allocation.
Which 3PL partners does Adloggs work with?
Connected partners include Delhivery, Shiprocket, Shadowfax, Borzo, Porter, Rapido and others. Adloggs also participates in the ONDC logistics ecosystem.
Can tracking pages and notifications carry our brand?
Yes. Adloggs can be white-labelled, so tracking links and delivery notifications carry your brand whichever fleet or partner delivers.
Does Adloggs integrate with our e-commerce platform?
Adloggs integrates with e-commerce platforms and OMS, and offers a REST API with webhooks for order creation, tracking, service availability and status updates.
Does Adloggs support cash on delivery?
Yes. Adloggs handles both prepaid and cash-on-delivery orders in the same delivery flow.
See it on your own orders
See Adloggs run your e-commerce & d2c deliveries
Walk through your delivery flow with our team: your channels, your fleet mix and your SLAs, on the live platform.